Review and Strategy Research on the Development Course of University Characteristic Sports Culture

Abstract

College sports culture is an important part of campus culture. With the continuous development of campus culture, the college campus sports culture in China gradually develops to the characteristic direction. Reviewing the development course of college sports culture since the founding of new China 70 years ago, it is found that college sports culture started slowly, the development effect and influence are limited, and the historical context is vague. In order to clarify the overall situation of the development of the characteristic sports culture in colleges and universities, this paper summarizes the achievements of the construction of the characteristic sports culture in colleges and universities by using the literature and logical analysis method. The research holds that: the development of characteristic sports culture in colleges and universities has gone through four periods: sprouting period, beginning period, development period and golden age, and proposes further development strategies from the three levels of the state, local government and schools, so as to promote the construction of characteristic sports culture in colleges and universities and help to realize the dream of becoming a sports power in China.