Boya Century Publishing

Academic
Efficient
Fast
Set Homepage | Favorite
Article Details

GZIFF011.pdf

Article Title : Analysis on Financial Performance of LightInTheBoX Cross-border E-commerce Platform in the Epidemic Background
Author(s) : Yuqin Gong
Corresponding Author : Yuqin Gong
Keywords : Cross-border E-commerce; Financial Analysis; LightInTheBoX.
PDF : http://download.BCPub.org/proceedings/2020/GZIFF2020/GZIFF011.pdf
Abstract

Being based on the epidemic “COVID-19”, this paper describes the operation status of LightInTheBoX Cross-border E-commerce platform and make a comprehensive financial analysis, which include operation analysis, profitability analysis and asset income. According to the above different financial perspective, the relevant indicators supplemented by the corresponding data will make the quantitative analysis as followed. First, the operation analysis shows the capital operation by analyzing the capital turnover; the second, the profitability analysis shows the earning performance by focusing on the net profit brought by sales revenue; the third, the asset return analysis illustrates the debt-paying ability by analyzing the net asset return. The overall operation state of the LightInTheBoX during the pandemic is built on the comprehensive analyses of the above three aspects.

Contact email:contact@bcpub.org
Journals
Proceedings